We need to know how much pipeline was generated by each marketing channel

The objective of this project is to help the client understand the amount of pipeline generated by each marketing channel, in order to better allocate their marketing budget and efforts.

The scope of this project includes analyzing the client's existing data and marketing channels, implementing tracking mechanisms to accurately measure pipeline generation, and providing the client with regular reports and analysis on the performance of each channel.

1. A detailed analysis of the client's current marketing channels and data
2. Recommendations for implementing tracking mechanisms to measure pipeline generation
3. Regular reports on the performance of each marketing channel, including the amount of pipeline generated
4. A final report summarizing the project findings and recommendations for future action.